When Vendors Listen to Students

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Student voice is important to me. I love to find opportunities where students’ voices are listened to, and even more than that, acted upon.  Recently, during a student book budget meeting, we met with Jim Boon from Capstone.  Jim always listens to students and makes sure they have what they need in order to purchase books for the library.  He lets them guide the conversation and answers any questions they have rather than pushing certain titles that they aren’t interested in.

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During his recent visit, he gave students posters at the end as a thank you, and Adaline, a 5th grade student book budget member, asked if there were ever any World War I posters.  Rather than just saying “no”, Jim listened to her reasoning that war and military books are popular in our school and that she had a personal interest in them herself. He suggested that she send an email to Amy Cox, Capstone Library Marketing Manager.

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Adaline immediately crafted an email to Amy, and the conversation began.  Not only did Amy respond to Adaline, she also asked her follow-up questions and genuinely wanted to know the answers.  In the busy world of businesses, this kind of personal interaction says a lot to me about the vision and mission of a company.  Capstone isn’t just about selling books. They are community and customer focused and want to listen to the very people who they are trying to support.

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Here’s how the conversation started:

Dear Amy Cox,
When Jim Boone came to my schools “Book Budget” we got posters with hedgehogs on them. While I was looking at the poster I had an idea! Since I like to read about World War 2 maybe you could make a World War 2 poster! If you take this into consideration please email Mr.Plemmons  so he can tell me! Thank You!
From,
    Adaline
Then Amy responded:

Dear Adaline,

We would be very happy to consider a poster with a World War II theme. When we make a poster, we try to have it do one of two things:

1)      They feature a specific series of books that we think students would like to know about so that they can read them, or

2)      Like the hedgehog posters, they don’t talk about a specific book but rather try to show how much fun it is to find something you like to read

Do you have any thoughts about which direction we should take for a World War II poster? I’m always happy to hear ideas from other people. When everyone shares ideas, the final project always turns out so much better.

I was so proud of Adaline continuing the conversation in addition to all of her other school responsibilities.

Dear Amy Cox,
I  think the books that the poster could be about could be the series Heroes of World War 2 !  I think that the poster should have something related to the Nazis or maybe even Anne Frank! And yes I have seen the new graphic novels! They look amazing!
                        Adaline
Amy moved the conversation to the Capstone team.

Dear Adaline,

Thank you for your response. I’m so happy that you like the Heroes of World War II books. I think those stories are fascinating.

The idea of World War II heroes got us thinking here at  Capstone—perhaps in a different direction than you would expect, but that is the fun of brainstorming, right? Give us several days and we’ll see if we can come up with something interesting. Can you search your library catalog and see if you already have this book? It has a tiny clue about our idea!

Finally, Amy let us know to expect something in the mail.  When the box arrived, I couldn’t wait to see what was inside.  To my surprise, Amy had sent 3 custom signs that incorporated history as well as the mission of the student book budget group to get the right books in student hands.

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I immediately sent a note down to Adaline so that she could come up and see how Capstone had listened to her ideas and given us something completely based upon her request.  She was all smiles.  I also loved that her grandmother was here to celebrate the moment with her.  Even though she might not want the attention, I think it’s important to celebrate this moment.  Now her efforts will be on display as our student book budget books arrive.  These signs will be a part of our student book budget display.

This is not the first time that Capstone has reached out and supported a specific student.  Last year, Amy supported Ajacea in her marketing interests.

I hope other students will see this as an opportunity to speak up and make their voices heard when they have an idea, and I hope educators and companies will see this as an opportunity to amplify student voice and make a difference in our world no matter how small.

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Thank you Amy Cox and Capstone for always supporting the student book budget project and always listening to (and acting upon) the voices of students.

2017 Student Book Budgets: Surveys and Vendors

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Our 2017 student book budget group is hard at work making purchasing decisions for the 2016-17 school year.  This year’s group is made up of 4th & 5th graders who applied to be in the group, and they meet during lunch and/or recess time a few times per week to spend a budget on books requested by students.  This money sometimes comes from grants, but this year’s budget is from profits at our fall book fair.

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The money is completely under the control of students, but they must base their decisions on what the rest of the school wants to read.  To determine this, the students work together to create a Google form survey.  This year, they added pictures of all of the new genre sections in our library.  We emailed the form to upper grades, but for lower grades, each book budget student chose a class to go and survey with an iPad.

Once we surveyed almost half the school, students analyzed their results to see what the top categories were.

They also looked at text responses from students to look for commonly requested specific books or series.

After some analysis, they decided to focus on the following categories in their purchases:

Genres

  • Humor
  • Animals
  • Scary
  • Sports
  • Graphic novels
  • Adventure/fantasy
  • Historical fiction (high interest)

I sent these categories to a couple of vendors: Avid Bookshop and Capstone Press.  We’ve worked with both of these vendors for years, and it’s great to continue this project with them.  Jim Boon from Capstone brought in a selection of books and catalogs for students to look at.  He broke the book samples into fiction and nonfiction to help students sort through a variety of books.  If they found a book of interest, he helped them find the book in the catalog by using the index.

We setup a scanning station for students to scan the barcode in the catalog and add the specific titles they wanted into a consideration list.  For this first step, we don’t worry about price.  We simply add every book that looks good to our consideration list.  Later, we’ll look at our budget and start to narrow our decisions.

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Jim also talked to the kids about incentives from Capstone such as Capstone rewards.  These incentives help students stretch their budget even more, so we have some great life-skill discussions about saving money and stretching budgets.

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Before he left, Jim gave every student a Capstone pen and a poster.  There are always special moments in these sessions and one of those was when one of  our students asked if Capstone has a World War II poster.  Jim told her that if she composed an email, we could send it to Amy Cox at Capstone for consideration.

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This student wasted no time and went straight to her room to compose a professional email.

Amy wasted no time in responding, and I can’t wait to see where this conversation takes us.

I love that Capstone truly does listen to their customers.  Even if it doesn’t happen, just taking time to respond to a request in a genuine way means so much to our students.

Our next steps will be to continue looking at Capstone catalogs and take a walking field trip to Avid Bookshop before narrowing our lists for ordering.

Creating Wish Lists with Capstone Press: A Next Step in Student Book Budgets

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Jim Boon from Capstone Press has been doing student book budgets with me since the beginning.  Each year things change just a bit, and Jim naturally adapts right along with me.  This year, we have our largest group of students working simultaneously so it gets noisy fast.  The most challenging thing is making sure that every voice is heard and that all members of the book budget group are engaged.  I love bringing in Jim because he masterfully listens to all students.  He makes connections with them and even remembers them from year to year if they have been part of the group before.  The students in turn have come to know him.  The returning students welcome him back and the new ones quickly learn why we bring him back every year.

Ahead of Jim’s visit, I email him some possible dates to visit.  We establish a time and he mails catalogs for all of the students to use on the day of his visit. Once we have our purchasing goals, I share those with him as well.  He sets up a big selection of Capstone books for students to look at that match the goals that they have set.  He even divides the books into 2 displays: fiction and nonfiction.

Jim does a very short explanation of what students have in front of them. He shows them how to look for books in the index and as well as how books a grouped together. He shows them that the displays might only have one book from an entire series that they can find in the catalogs. He shows them where to find prices for individual books as well as complete sets.  He shows them how each set of books has a barcode in the catalog that can be scanned straight into a wishlist on capstonepub.com  This scanning feature puts the entire series into the list, but then you can go in an uncheck the books that you don’t want to add.

Finally, Jim talks to students about current promotions that Capstone is offering that might stretch their budget even more. I love this part because it helps students think about how they might invest their money or how they might request extra money from me in order to take advantage of a promotion.  This discussion usually doesn’t happen on this particular day, but I always love seeing their wheels turning as they give me reasons why we should spend our money a certain way.

The fun begins when students leap into action. They take books from the display back to their tables and look through them.  They peruse the catalogs.  This is the point where it is hard to stay focused on our purchasing goals.  With a catalog of hundreds of pages, there are so many interesting books that don’t match what we said we were going to buy, and students easily slip into what they personally want to buy rather than what the whole school wants.  I don’t really worry about this very much during our first day with catalogs. Instead, I give a few reminders to think about our goals, but I know that we will revisit the entire list when we make cuts to match our budget.

As students find books that they want to add to the wishlist, they begin forming a line at my computer. I pull up a student book budget list on capstonepub.com and students scan the barcode in their catalogs.  We uncheck all of the books in the series that they don’t want to keep and then save the list.

At this point we don’t worry much about money, but when a student scans a series of 32 books and says that they want to add all of them, I do let them know how much all 32 books would cost.  Most of the time, the student is shocked and quickly narrows down to a few books that they really want to add.

Across an hour, students made a wish list with 161 titles totaling $3071.91.  Capstone is not our only vendor we are working with, so we are definitely going to have to cut some titles from this list.  We will meet 4 more times to add more titles, revisit our goals to see that they are all represented, and finally narrow our list down to the budget we have agreed upon.

We thank Capstone Press and Jim Boon for their continued support of his project.  We appreciate that this company listens to students as well as offers a rewards program that allows us to stretch our student budget even more.

 

Students Meeting with Vendors: Book Talking with Avid Bookshop

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One of my favorite steps in the student book budget process is when the students get to meet real vendors and talk with them.  This year at the School Library Leadership Summit someone asked me if I ever used an independent bookshop as one of my vendors for student book budgets.  The answer was no, but this year we changed that.

I email Janet Geddis, owner of Avid Bookshop, and asked if she would like to be a part of this year’s project.  It was refreshing to hear that community outreach is actually a big part of her business plan, so she definitely wanted to be a part.  When our students had their purchasing goals created, I sent them to Will Walton at Avid Bookshop.  Will is an awesome bookseller and has his first novel coming out in May called Anything Could Happen.

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Will pulled several books from the shop and brought them to our book budget meeting.

I made a Google spreadsheet and shared it with all of the students.  The spreadsheet included a spot for title, author, price, and which goal the book matched.  Will put the books into various categories and started talking about each one.  If the book sounded interesting, then the students worked together to capture the details in the document.

I learned pretty fast that they needed to see the title, author, etc so I pulled Avid’s website up on the board and typed in each book as he talked.  The students could easily copy down the info while he talked.

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After talking through several titles, the students had lots of questions for him.  They had a great time just talking books with Will.  Several students branched off to do their own thing, so I decided to add another layer onto what they could do.

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We used our state database, Galileo, to pull up Novelist K-8 Plus.  I showed students how they could look at books by age range and genre.  Then, Novelist shows books that are similar to books that you have read and liked.  I suggested that they use Novelist to find books that sounded good and matched our goals, and then use Avid’s site to find the price and add to our spreadsheet.

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Mr. Coleman’s ELT group is joining us in this project and they plan to continue this process this week before we meet again on Monday.

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We are very grateful to Avid Bookshop for their support of students.  I loved how Will talked directly to them.  He asked them questions about books but also questions about how they planned to spend their money.  He posed interesting questions such as “Have you thought about paperback versus hardback?  The cost difference can be about $10.”  Students were shocked by the price difference but most agreed that they wanted hardback for durability in the library.  That was without any prepping or pushing from me.  I was amazed.  They said the extra $10 was worth it if the book lasted longer.

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I love how these types of conversations naturally surface.  You can’t force plan each one, but they usually come up at some point.  Soon, the students will meet with another vendor and start the hard process of cutting their wishlist to meet our budget.